Crushing the 'New Normal' Curve
"These are unprecedented times.”
“The situation is fluid.”
“We need to pivot.” (Yep, we said the 'P' word!)
Like you, we have been adapting to the ever-changing event landscape. It has been a challenging year, yet full of creative innovation. Events are the heart and soul of our communities…how we all do business and how people engage and connect. The on-screen content needed to visually tell a story, elicit emotion, motivate an audience and spur action is more important than ever.
We have been listening, watching, producing and learning how to better engage audiences in this virtual world. The transition from face-to-face events to on-screen communication requires attention to experiential detail, especially now in this web of webinars. As we embraced all of the change, we quickly realized that our unique partnership of 20+ years of broadcast television production and B2B event management experience make us exceptionally suited to the 'new normal' of online events.
At Executed Events, our television production team of writers, cinematographers, graphic artists and director/producers create video content that will emotionally connect with your audience, while our event team of conference, meeting and event planners and producers will keep audience demographic and event goals prioritized.
We recently produced our most ambitious live-stream event to date, where we worked with a client to move their planned dinner ceremony to a virtual gala. By employing a broadcast television approach we created a flowing, entertaining, informative 75-minute presentation that combined live music, live host, and pre-taped content including custom graphics, an archival documentary, and tributes from across North America. Interactive platforms were employed to engage the audience before, during and after the presentation, and the feedback speaks for itself:
“Thank you for a wonderful production this evening. We all miss the togetherness of a gathering, in person. To be safe we had the next best thing, a virtual gathering. To feel the warmth and togetherness virtually was welcome. Bravo to you and your production crew.”
“It was a superb presentation this evening. Beautifully orchestrated, choreographed, written, flowing, and every other positive adjective one could think of.”
It’s clear to us that a well thought out plan, professional experience, and thoughtful creative are critical to virtual event success. People are experiencing burn-out from all the hours in front of devices; you need to make your virtual event easy to use, fun and informative to be a part of, and worth the screen time. And we can help you do that.
To discuss your needs and explore our custom solutions, drop us a line or give us a call…no hand sanitizer required!
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